A Process of Meaning Creation: An Analysis of Space Tourism Posters via Semiotic Analysis

Küçük Resim Yok

Tarih

2022

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Erişim Hakkı

info:eu-repo/semantics/openAccess

Özet

Space tourism is considered as a type of tourism that is becoming increasingly significant and is expected to be in greater demand in the future. Therefore, the aim is to analyse the posters on space tourism created by NASA via semiotic analysis, a strategy of data analysis. In accordance with the set objective, a document analysis technique was used. Since the fourteen posters used for the study were created by NASA, a major organization in the field of space, it was selected as an appropriate sample. The space tourism posters identified in the study were analysed through the model developed by Ferdinand de Saussure and Roland Barthes. Each indicator showed that the utopian posters were closely related to the types of tourism. In addition, the indicators led to the conclusion that individual and mass tourism movements related to space can be carried out by people of all ages, that in the future it will no longer be luxury tourism, and that transportation will be carried out by various means of transport, and in accordance with these conclusions, suggestions were made for tourism businesses.

Açıklama

Anahtar Kelimeler

Otelcilik, Konaklama, Spor ve Turizm, Sosyoloji, Sanat

Kaynak

Seyahat ve Otel İşletmeciliği Dergisi

WoS Q Değeri

Scopus Q Değeri

Cilt

19

Sayı

1

Künye